Pickup from our Waterloo, Lower Hutt store – free
• Nationwide delivery – $9
• Free nationwide delivery on cake decorating supplies orders over $120 — enter code FD at checkout
• Same-day Wellington delivery – select the same-day courier option at checkout

Orders placed Monday to Friday are usually dispatched the same day. Courier collection is at 3 pm, so orders received after this time may be sent the next business day.

Pickup orders are normally ready the same day. You will receive a notification when your order is ready to collect.

Nationwide delivery usually takes 1–2 working days for non-rural addresses. Tracking details are sent once your order has been dispatched.

Large or bulky orders may incur an additional delivery charge. We will contact you before dispatch if this applies.

A custom edible image is a printed edible topper made from your own photo, logo, design or supplied image. It’s an easy way to personalise cakes, cupcakes and other sweet treats.

You can upload or email a photo, logo, graphic or other image you would like printed. For the best result, choose the clearest, highest-quality image available. Ideally jpg or word document.

We print onto A4 paper with a margin around the edge. We will print your design as large as possible on the page unless you specify a particular size you would like. If you’re unsure, contact us before ordering and we can help.

It only takes a few minutes to print once we have your image. If you order online, we can have it ready and will send you a notification once it is done.

Images can be kept sealed in their bag for weeks once printed.

Yes. Both the edible icing sheets and edible inks we use are gluten free.

Our icing sheets contain thickeners, maltodextrin, glycerin, sugar, water, stabilisers, dextrose, emulsifiers, food colour, flavouring, preservative, food acid and sweetener.

Our edible inks contain water, humectant, food acid, preservative and food colour.

Our edible images are prepared and handled in the same kitchen as products containing common allergens including gluten, dairy, egg, soy and nuts, so we cannot guarantee they are completely free from traces of allergens.

Please contact us before ordering if you have a specific allergy or dietary requirement.

Edible images can be applied to fondant, sugar paste, royal icing or buttercream. For the best result, apply the image to a smooth, light-coloured surface and make sure your cake is at room temperature before applying it, as condensation can cause bubbling or colours to bleed.

See our full How to Apply & Store Your Edible Image instructions below for step-by-step guidance.

Before You Start

Your edible image can be applied to most cake coverings, including fondant, sugar paste, royal icing and buttercream.

Edible images are printed onto a very thin icing sheet, so dark icing colours may show through. For the clearest result, we recommend applying your image to a light-coloured surface.

If your icing is very soft, wet or high in fat, such as cream cheese icing, we recommend creating a thin fondant or gumpaste backing for the image before placing it onto the cake.

Bring a chilled cake to room temperature before applying your edible image. Condensation can cause the image to bubble or the colours to bleed.

Preparing Your Edible Image

Keep your edible image sealed in its bag until you are ready to use it.

Remove it from the bag shortly before applying it and allow it to sit in a dry room for a few minutes. This can make it easier to remove from the backing sheet.

Removing the Backing Sheet

Gently peel the backing sheet away from the edible image, or carefully slide a palette knife underneath.

Do not force the image if it is sticking. Temperature and humidity can affect how easily it releases.

If it is difficult to remove, leave it exposed in a dry room for a little longer. In warm or humid weather this may take extra time.

You can also place the sheet in the freezer for 30–90 seconds only, then gently roll the backing sheet over the edge of a bench with the image facing upwards. The image should release from the backing.

Do not allow the sheet to dry out completely as it can become brittle and crack.

Applying the Image to Your Cake

If your icing has dried or formed a crust, lightly dampen the surface with a pastry brush or very fine mist of water. Use only a small amount — too much moisture can cause the colours to run.

Hold the edible image gently by the edges and place the centre onto the cake first, then carefully lower the rest into place.

If bubbles or wrinkles appear, place the plastic backing sheet over the image and gently smooth them out with your hand.

If the image accidentally tears, gently press the edges of the tear together. Once the image absorbs a little moisture from the icing, small tears often become much less noticeable.

Finishing Your Cake

After a few hours, the edible image will begin to blend into the icing and can look almost painted onto the cake.

If you are serving the cake immediately, or the icing is particularly dry, you can pipe icing or add sprinkles around the edge of the image for a finished look.

Using Edible Images on Cupcakes

Cupcake images are printed together on an A4 icing sheet.

For a neat finish, we recommend attaching each image to a thin fondant or gumpaste disc.

Roll fondant or gumpaste to around 2mm thick. Lightly brush the surface with a small amount of water or edible glue, place the edible image on top, then cut through both layers with a circle cutter.

Allow the discs to dry before using and store them away from direct light until needed.

How to Store Your Edible Image

Keep your edible image sealed in its bag until you are ready to use it.

Store it:

• flat
• at room temperature
• away from moisture
• away from direct sunlight
• with nothing heavy placed on top

Direct sunlight may cause the printed colours to fade.